“Lian Cai'er”It is Northern Shaanxi Mining Hanjiawan Coal Company that combines WeChat high-frequency vocabulary and new media style，Innovatively designed based on the cartoon characters of miners16Commonly used expressions，The vivid expressions reflect the company's strong integrity“Soil”’s strong atmosphere and all cadres and workers“Loyal, clean and responsible”’s work style is carefully crafted“Fingertips”Micro party building elements. (Li Jintao)